Welcome to ‘Beerfield’: Berkshire Brewing Co. receives OK to expand beer garden; town will soon get 3rd brewery

  • Head Brewer Noah Bogoff stands outside the existing beer garden at Berkshire Brewing Co. in South Deerfield. Having received approval from the Deerfield Selectboard on Wednesday, the business plans to expand its beer garden to the back section of the brewery. Staff Photo/Paul Franz

  • Above, Berkshire Brewing Co. head brewer Noah Bogoff pours sour beer brewed with mango and pineapple at the business in South Deerfield. Below, Bogoff and employee Stacey Curtis enjoy a beer in the existing beer garden at Berkshire Brewing. Having received approval from the Deerfield Select Board last week, the business plans to expand its beer garden to the back section of the brewery. Staff Photos/Paul Franz

  • Employee Stacey Curtis and Head Brewer Noah Bogoff enjoy a beer in the existing beer garden at Berkshire Brewing Co. in South Deerfield. Having received approval from the Deerfield Selectboard on Wednesday, the business plans to expand its beer garden to the back section of the brewery. Staff Photo/Paul Franz

Staff Writer
Published: 4/14/2021 2:34:20 PM

SOUTH DEERFIELD — There’s no truth to the rumor that Deerfield is about to become “Beerfield,” though Berkshire Brewing Company’s owner likes the ring of it.

“As I’m sure you’re very well aware, we’re changing the name of Deerfield to ‘Beerfield’ with the welcoming of Tree House (Brewing) coming in,” BBC owner Gary Bogoff said at a recent meeting of the Deerfield Select Board. “You’re going to have three breweries within walking distance of one another. … Our customer base is demanding we service them.”

In anticipation of busier times ahead, BBC is looking to expand its beer garden to the back section of the brewery, an idea the Select Board approved after a public hearing last week.

In addition to BBC, the town is home to Powder Hollow Brewery, located in Yankee Candle Village in South Deerfield, and Charlton-based Tree House Brewing is opening a facility sometime this year at the former Channing Bete Co. on Routes 5 and 10.

According to Selectboard member Trevor McDaniel, the space for the expanded beer garden has been reviewed by the health inspector, the building inspector, and the Police and Fire departments. He said no concerns were expressed.

Bogoff explained the brewery at 12 Railroad St. has had an outdoor beer garden for the last two years in the front section of the brewery.

“We’ve had virtually no problems at all,” he said. “In anticipation of a larger crowd coming — with Tree House coming into town — we have a section of green in the back of our brewery that is surrounded by a 6-foot-high stockade fence that we would like to turn into an additional beer garden.”

Currently, Bogoff said the back area is used for equipment and storage.

Bogoff said he envisions including a few horseshoe pits or barbecue stations, and is interested in working with the town on tying the beer garden into the potential Leary Lot development — which would include paving the now-dirt parking area, hopefully creating an access point from Elm Street and making “pocket parks,” McDaniel explained.

“I’m so happy you’re thinking about doing this,” McDaniel said. “The whole idea is to work as partners, so it’s beneficial to all.”

Following a question from an abutter, Bogoff clarified that his plan is ultimately to close the front beer garden.

“Ideally ... we’d like to move everything around to the back side of the brewery,” he said.

While the back section is being worked on, Bogoff said the front section will remain as is.

In response to a concern from an abutter regarding music or other noise from the establishment, Gary Alan spoke in support of Bogoff as a “good business person.”

“I believe the town has benefited from his presence, and I think it’s time that we help him keep up with the rest of the industry, which he’s essentially the father of,” Alan said.

Another guest of the brewery commented on how safe the brewery has been during the COVID-19 pandemic.

“The employees were very strict last summer with the COVID restrictions,” said Tammy Balestracci. “I know when I was there, it was a very strict and very controlled environment.”

Before closing the hearing and voting to approve the expansion, Selectboard member David Wolfram spoke favorably of the brewery’s relationship with the town.

“BBC has a long history of being community-involved,” he said. “My personal relationship with Gary has always been very positive, and he is very concerned about the community and works with the community.”




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