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Local Marketing Stimulus Program

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As the newspaper of record for Hampshire County, we have worked with local businesses during the best of times. Now, we are honored to support these local institutions through the most difficult times.

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Local businesses drive the heart and soul of our communities. That's why we're excited to announce our COVID-19 Marketing Stimulus Program. This program is designed to help our local business community double the impact of their marketing through a matching stimulus for selected Gazette products.

If approved, your account executive will work with you to help plan a marketing campaign that best fits your needs.

Since our inception, we have partnered with local businesses to help them deliver valuable marketing messaging to our readers, their customers.

While COVID-19 has created unprecedented difficulties for us all, the ability of our local businesses to market to their customers remains essential to their sustainability and ultimate recovery.

THIS MATCHING STIMULUS APPLIES TO OUR FULL SUITE OF GAZETTE PRINT AND DIGITAL DISPLAY PRODUCTS

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Digital Display Ads

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Print Ads

Available to locally owned and operated businesses impacted by COVID-19, the program will provide matching advertising stimulus for use in Gazette print and selected digital products. This builds upon our existing commitment to the local business community with successful initiatives like our $50 for $50 Gift Card program and our ongoing support of local restaurants offering carry-out and delivery. Our COVID-19 Marketing Stimulus Program is another way we are looking to strengthen our communities, one business at a time.

  • All advertising products outlined above are eligible for the matching stimulus, so we can help you address your distinct business objectives.
  • Matching stimulus will be issued ranging from $250 - $10,000 per client, on a one to one ratio, based on the amount you applied for
  • If awarded, the matching stimulus will be valid with a signed contract commitment. (Example: Business applies for a $2,500 stimulus. If approved, that business commits to a $5,000 schedule, $2,500 cash plus the $2,500 Gazette stimulus)
  • Matching stimulus will be valid for the months of May, June and July 2020.

Through our COVID-19 Marketing Stimulus Program, we are enabling small business owners to access a much broader portfolio of marketing products. This program will allow us to take a far more comprehensive approach to overcoming the unique challenges our business partners face as a result of this pandemic. stimulus will range from $250 to $10,000 and will be awarded for the period of May, June and July 2020.

 

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Daily Hampshire Gazette Office

115 Conz Street
Northampton, MA 01061
413-584-5000

 

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