Amherst Media ready to get the word out

  • Amherst Media Executive Director Jim Lescault. SARAH GANZHORN

Staff Writer
Published: 3/25/2020 1:58:00 PM

AMHERST — As the COVID-19 pandemic spreads, Amherst Media is modifying its protocols so that it can continue to serve the community, including through the broadcasting of public meetings.

Executive Director Jim Lescault said Tuesday that, working with the town’s information technology department and municipal officials, the organization will continue to provide news and updates through remote cable casting and streaming of meetings.

“Amherst Media takes our role as providers of transparency into the local government’s procedures very seriously,” Lescault said.

Amherst Media oversees public access, educational and government television channels for the town and broadcasts numerous public meetings and local programs.

Lescault said he hopes officials will turn to Amherst Media for both live and taped COVID-19 updates amid the evolving pandemic.

To help maintain staff health, the College Street building is being restricted from public use.  All equipment reservations and editing stations are temporarily suspended.

Understanding many children and parents are confined to their homes at the moment, Faith Gergory, director of programming, has scheduled uplifting shows on Channel 15, such as the Curious Giraffe show for children, as well as instructional cooking shows, science cafes, and musicians and painters.

All of these programs will also be streaming on Amherst Media’s website at

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